Brussels (Brussels Morning Newspaper) – The World Vapers’ Alliance delivered 100,000 signatures to the EU, urging evidence-based vaping policies for harm reduction.
The World Vapers’ Alliance (WVA) on 21 Nov 2024 provided over 100,000 signatures to the European Parliament, urging for a radical change in the EU’s approach to vaping and harm reduction.
As reported by GlobeNewswire, in a powerful display of consumer advocacy, the petition delivery was attended by a protest featuring a banner and symbolic delivery packages from all 27 EU member states, emphasising the pan-European nature of this consumer movement.
How will increased vaping restrictions affect public health progress?
Michael Landl, Director of the WVA, expressed his criticism of the EU’s current course: “The EU’s misguided crusade against vaping and harm reduction is a public health disaster in the making. Flavour bans, outdoor vaping restrictions, and increased taxation will only drive people back to cigarettes. The EU must urgently shift its focus to evidence-based policies that save lives and empower consumers to quit smoking for good. The voices of 100,000 consumers demanding this change must not be ignored.”
Why is Sweden’s approach to harm reduction more successful?
According to sources, while Sweden indicates the effectiveness of embracing harm reduction approaches, the EU is contemplating measures that could derail improvement across the entire continent. Discussions around flavour prohibitions, restrictions on nicotine pouches, outdoor vaping bans, and increased taxation on reduced-risk products have flared alarm among health advocates and consumers. These potential approaches threaten to undermine years of advancement in tobacco harm lessening and could push millions of Europeans back towards more dangerous traditional cigarettes.
The distinction between Sweden’s progressive procedure and the EU’s regressive policies is stark. Sweden’s exposure to harm reduction strategies has resulted in a smoking rate of just over 5%. Meanwhile, forecasts suggest the EU won’t achieve its smoke-free goal until 2100 – a full 60 years behind schedule.
“Today’s action at the European Parliament is more than a petition delivery,” Landl said. “It’s a wake-up call. Each of these boxes represents thousands of voters from every corner of the EU who are saying ‘Enough is enough’. We’re calling on MEPs to listen to their constituents and embrace policies that work.”
Moreover, the WVA demands EU policymakers to prioritise consumer choice and public health by embracing evidence-based regulations that support safer options for smoking. As discussions continue in Brussels, the alliance promises to amplify the voices of vapers and harm-lessening advocates across the continent.
